Microsoft Health The digital transformation of the medical sector
When design tells a story brand vision
Microsoft Cloud for Healthcare Participate in Santexpo 2024, the leading digital health trade show, to concretely demonstrate how its cloud solutions transform the daily lives of healthcare professionals. The challenge of presence: to physically embody a technological promise in a sector where trust is built on proof.
On 144 m², the booth is organized around three complementary design choices. The visual universe reinterprets the colorful swirls evocative of the Cloud, translated into LED backlighting calibrated to the plant palette of the false ceiling. The vegetation creates a gentle break in an exhibition hall dominated by rigid structures. The centerpiece remains the imposing sign: 80 raw wood slats inserted one by one onto metal circles, meticulously adjusted by our carpenters.
A master craftsmanship that illustrates what we put into every project, regardless of scale.
1,550 sq ft · Santexpo 2024 · 3 days of assembly · 80 raw wood boards · 10 WENES stands delivered at this show · Renewed in 2026.